Poster and Social Media Design
Company: Studio 165+
Location: Muncie, IN
Client: Queer Chocolatier
Overview
Queer Chocolatier strives to provide high-quality, handmade chocolate confections while also standing in solidarity with queer and trans folx. At Queer Chocolatier, they are unapologetic in whom they love. They find beauty in diversity and provide indulgence for all. Queer Chocolatier approached Studio 165+ seeking a Valentine’s Day campaign to remind their current and prospecting customers that they are “still here” and “queer”.
Solution
Queer Chocolatier is a sweet shop featuring ethically sourced chocolates as well as handmade baked goods. We highlighted this by integrating the same ingredients used by Queer Chocolatier into the final design.
The resulting deliverables were a poster and two social media posts. The type was created digitally and printed as a stencil to use to draw the letters with baking ingredients.
In an effort to maintain continuity, all props are authentic offerings from the client. The final result is something functional as well as flexible.