Packaging Design, Product Design, Illustration
Location: Indianapolis, IN
Company: Brybelly
Overview
Seamlessly merge this brand new product into the established Modern Curiosity Kids (MCK) brand. Create a custom dieline and unique packaging design for the ABC's & 123's set of ASL Flashcards. Illustrate 50+ legible American Sign Language handsigns. Ideate a new pattern for this product to stand out from its sister products.
Solution
These ASL Flashcards were created to expand the already established products within Brybelly's MCK brand. This packaging/flashcard design matches its sister products while bringing its own uniqueness to the shelf. The pattern was created based on the abstracted shapes of fingertips, calling back to the handsigns that make up the language. This deck includes 53 flashcards that will teach young to adult consumers how to sign the ASL alphabet and basic numbers.
